| Article |
Michel Laroche ; Roy Toffoli ; Quihong Zhang ; Frank Pons
2001
Holt, Rinehart and Winston
Eastbourne (GBR)
Localisation: CNUDST (TUN01)
Code de rangement: Br.BIB.1087
Published in: International Journal Advertising: vol. 20, pp. 297-317
The record appears in these collections:
Articles & Preprints > Articles
