Alternatives de choix et fidelite a l'operateur sur le marche residentiel des services de telecommunications

Article

Alternatives de choix et fidelite a l'operateur sur le marche residentiel des services de telecommunications: une approche marketing

Jean Frisou

1995
L’Association Francaise du Marketing Montpellier (FRA)

Localisation: CNUDST (TUN01)
Code de rangement: Br.BIB.1780

Published in: Recherche et Applications en Marketing: vol. 10, pp. 17-32

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Record created 2018-02-09, last modified 2018-02-09

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