Article

Managerial perceptions of marketing performance: efficiency, adaptability, effectiveness and satisfaction

CLARK, B.-H.

Localisation: CNUDST (TUN01)
Code de rangement: Br.BIB.2235

Published in: Journal of Strategic Marketing: vol. 8, pp. 3-25

The record appears in these collections:
Articles & Preprints > Articles

 Record created 2018-02-09, last modified 2018-02-09


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